Veloce
A premium eCommerce portal and 3D configurator for bespoke electric hypercars, featuring smooth page transitions.
Engineering remarkable digital performance metrics.
Veloce designs customizable high-end electric hypercars. We developed a WebGL-powered 3D car configurator, dynamic pricing engine, and digital order pipeline that handles customized builds, secure escrow deposits, and real-time delivery timelines.
The Challenge
Bespoke automotive customizers require loading massive high-fidelity 3D assets on mobile devices. Ensuring frame rates stay at 60 FPS while compiling custom metallic paint shaders, leather stitching options, and carbon fiber weaves is extremely demanding.
Our Solution
We optimized Three.js textures, used progressive model loading, and integrated a client-side state machine. The configurator dynamically links to the inventory backend, displaying precise fabrication lead times for selected materials.
Design & technical highlights.
WebGL Paint Studio
Real-time 3D hypercar customization with physics-based environmental lighting.
Interactive Specs Panel
Live aerodynamics and weight estimations based on customized options.
"This configurator has become our primary sales tool. Over half of our custom orders are now initiated online."
Piero Veloce
CEO, Veloce Automotive
